Invite a touch
Make every input answer immediately.
Conversion use
CTAs, product cards, quiz starts
CVR Interaction Series
197 games, simulations, generative visuals, sounds, and tools—published with Interaction DNA, conversion hypotheses, and counter-evidence.
Classic mini-games to test your reflexes and high scores
Puzzles, strategy games, and brain teasers
Satisfying physics toys and fidget widgets
Generative art, simulations, and visual experiments
Instruments, sequencers, and audio visualizers
Useful gadgets, timers, and educational tools
Interaction patterns for conversion
Every one of 197 games, tools, and interactions includes conversion ideas and behavioral hypotheses. Browse by the action you want to create.
Choose the problem, then build from a nearby demo.
Make every input answer immediately.
Conversion use
CTAs, product cards, quiz starts
Timing and rhythm make the next beat worth waiting for.
Conversion use
Features, onboarding, pricing
One action carries attention all the way to the outcome.
Conversion use
Outcomes, proof, product benefits
A shape yields to the hand and rewards exploration.
Conversion use
Inputs, customization, product trials
A little uncertainty makes another try feel natural.
Conversion use
Results, rewards, personalization
An endless control turns exploration into the reward.
Conversion use
Comparison, discovery, tuning
Unexplored combinations
These response × conversion-role pairs do not exist among the 197 demos yet. They are candidates for the next invention.
Unbuilt — next experiment
Unbuilt — next experiment
Unbuilt — next experiment
Unbuilt — next experiment
Unbuilt — next experiment
Unbuilt — next experiment
These are experiments for taking the reason behind an action—not just the play—back to your product.